About Calcium

Calcium gives strength to structures.

Whether the structure is your business or your body, Calcium is an intrinsic and vital element required to maximise your potential and ensure longevity.

We're in the business of helping you strengthen your relationships with your customers and ensure you benefit from the power of one-to-one marketing.

Calcium is backed by Sparkbox, New Zealand's leading angel capital company.

We're proud of our technology, and we can't wait to share its benefits with you.

Software Development

Calcium Software invests in Smart Client technology to provide powerful, user-friendly and fast online SaaS applications (software as a service).

Built to take advantage of new .NET and XML technologies, Smart Client software delivers the best of both worlds, combining the reach of the Internet with the power of local computing hardware. In corporate settings, smart clients deliver an almost unbeatable combination of power and flexibility.

Our current development efforts are focused on our new next generation solution, which will leverage the power of our suite of marketing tools, taking online marketing to a new level.

This unique new paradigm is built as a C# Windows Forms application that uses .NET Remoting and SOAP Web Services to integrate with each of Calcium's and our partners' online applications.

"For us mailPrimer has been an absolute godsend. It's an incredibly powerful tool. The brilliant thing about the electronic medium is that it is so much more dynamic than static collateral."

Dave Bassett, CEO BrandNew

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